Watch Entire Controversial 84 Lumber Super Bowl Ad With Trump Border Wall

Meanwhile, the auto company Audi went after the wage gap in its Super Bowl ad called "Daughter". People will be invoking the brand's name in long, exaggerated tones every time they open a beer during the game."Busch after Busch after Busch".

The Anheuser-Busch brand decided the best way to show it's low calorie beer is healthy was by depicting people working out for almost the whole ad.

Budweiser (BUD) is another advertiser whose ad may spark a political discussion, given its spot focuses on the challenges and benefits of immigration.

The home-sharing giant injected a surprise political message into a television spot, highlighting multiculturalism and the hashtag #WeAccept. Air Bnb presented a multi-cultural spot with copy running across diverse faces, which read, "We believe...no matter who you are...where you're from...who you love...or who you worship...we all belong".

It provoked considerable reaction on Twitter, both positive and negative. The company took to Twitter to respond to some of the feedback, as some consumers said they meant to boycott the company while others praised it for taking a stand.

Atlanta Falcons cool off Aaron Rodgers and Green Bay Packers
Patriots quarterback Tom Brady, who was remarkable all season, turned in his best playoff performance of his career. Were you happy that they simply got to the NFC Championship Game? "We just came up a little short".

Building supply company 84 Lumber wanted to air a poignant, weighty commercial depicting a Mexican mother and daughter making their way through the desert, the daughter collecting scraps of fabric all the while, to eventually stitch them together into an American flag.

It was, in fact, too hot for TV. A final line appears stating, "The will to succeed will always be welcome here".

Some on social media were quick to denounce the commercial as promoting illegal immigration and called for a boycott of the Pennsylvania-based company.

Yet another T-Mobile ad later will show comedian Kristen Schaal in a spoof of the erotic novel "50 Shades of Grey".

Rob Shapiro, the chief client officer at Brunner - the agency that teamed with 84 Lumber to create the ad - told The Washington Post that it "didn't seem right" to avoid the controversy. According to AdAge, Hyundai will film and edit its ad during the game and air it immediately after the game ends. Each year, upcoming companies and big brands spend millions of dollars trying to capture the viewer's attention in between the whistle.


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