Kobo Aura One New E-Book Reader vs

The Kobo Aura One will be available for pre-order on August 30 from Kobo's website.

Amazon has definitely cemented its role in the e-reader industry, but may just need to make way for the Kobo Aura One - a waterproof e-reader with a 7.8 inch screen.

The Kobo Aura Edition 2 features a six inch e-Ink Carta display with a resolution of 1024 X 768 with 212 PPI. The Aura One also has an automatic adjuster for brightness, depending on the surrounding light.

When we talk about ebook readers (aka e-readers), the name of Kindle comes to mind instantaneously.

Kenya's Kipyegon trumps Dibaba with late charge for 1500m gold
Melina Robert-Michon earned silver with a toss of 66.73 meters in the fifth round, pushing Cuba's Denia Caballero to third. Dimitri Bascou of France narrowly beat teammate Pascal Martinot-Lagarde by.05 seconds to take home bronze .

According to The Verge, Kobo's parent company, Rakuten, acquired a company past year known as Overdrive that has some deep ties with e-book lending programs around the country, so there is a lot of possibility for lending in Kobo's Aura One software. Not the most posh option, but it does the trick. With the auto setting on, the device gradually adjusts the light color based on the time of day and the amount of light hitting the front sensor.

In a side-by-side comparison it looks like Kobo has a leg up on Amazon when it comes to the display. When inside, the edges of the screen show a very slight darkening, nearly like the shadow cast by the curve of an actual book page, which can be distracting if you're sensitive to subtle imperfections. It's a big e-reader with a 7.8 inch display and it happens to be waterproof. The one noteworthy features are the ability to change the colour temperature of the screen. You can still save thousands on a 2GB capacity, but 6GB more does mark a huge difference. And, unlike Amazon's cheapest Kindles, there's no advertising. By the way, Kobo has 5 million titles in its store, but not as much as you can find on Amazon.

Kobo's Aura One screen means that users will have to turn the page fewer times compared to the Kindle paperwhite, TechCrunch has learned.


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